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5 Ways To Increase Traffic to Your Blog

Blog Traffic, like all things desirable, it is the scarcity that creates the demand.
How can you create a flow of traffic that can ensure your blog a steady and growing readership?
With these techniques, you will notice that there is no noticeable decline in traffic rankings.

 

Increase Traffic to Your Blog

 

1. Write Evergreen Posts

What exactly is evergreen content?
Evergreen blog content is content that remains in relevance for a long time, with little or no need for updates.
When referenced even years after it was published, it still remains useful to the reader.
Yes, things change very quickly online! For some industries, what is trending today may well be stale by the end of the month. That means that the difficulties or ease with which you create evergreen content may vary based on your market.
That said, the key thing is to keep in mind that if some of your contents remains fresh for a year or two, that could be considered to be evergreen for most industries. Simply put, to grow blog traffic, think evergreen posts!

 

2. Link Internally with Keyword Rich Anchor texts

Having a tight internal linking structure is very important for sustaining the relevance of your blog.
A consistent link structure engenders a healthy link equity flow all through your website, allowing you to strategically target link juice to target landing pages, lift important pages up in your site structure and improve usability and ‘crawlability’ of your  site – making it easier for both humans and search engines to locate your content.
It is also easier to determine the structure your desired anchor texts and keyword positioning on page than it would be if you were to acquire said link from an external source.

 

3. Minimize the Use of No Follow on External Links

Do you still link out of your blog with nofollow tags? When I started blogging, I was very selfish with my link love. Practically all external links on this blog were nofollow tagged. After I rethought the practice against the real purpose of the nofollow tag, I learned that I was missing the mark.
The nofollow tag was meant to prevent Google bots from following and indexing paid links. Sadly, bloggers have taken this to the extreme and now mark every external link with the nofollow tag.
My outbound linking technique is now very generous and I hardly ever use the nofollow tag on external links except when I link out to ‘bad territories’.

 

4. Use Images for Visual and SEO Impact

Blog posts need images to break up the text and improve readability. It also provides a quick visual reference on the context of the post.
Apart from those functions, blog posts need illustrations or photos to slip in keywords and improve on page keyword optimization in a way that is unobtrusive.
If you are not using images on your posts, you are leaving a great SEO opportunity  on the table.
I use Photo Pin to mine Flickr for Creative Commons – Non-Commercial licensed images and I have found it to be much fun.
Next time when working on a post, include at least one image and optimize it for the search engines by using your keyword in the image alt tag.

 

5. Add an Attention Grabbing Headlines

We try very hard to make our headlines visually attracting. I have written a headline that took me more than one week to decide on. This should be no surprise because I learned quite early just how much of a big deal having a great headline was.
You see, the web has become so congested with content. People just skim headlines for stories that jump out at them and browse through emails based on subjects of interest.
If your effort to convert browsers into readers does not start from the headline, you would be losing more than 90% of your potential readers without their ever reading the first sentence of your post.

So spend some time crafting the perfect headline. You can also try writing variances of the same headlines that emphasize emotions, to see which performs best.

This tip can also be used to boost existing posts. Look at the headlines of posts that are not converting traffic and think of how you can increase them.

 

Conclusion

This post is meant to help you build a quality blog that will stand both the test of time and whatever the stresses of life bring. You now have the time, build a better blog.
So there is the blueprint for creating a residual traffic flow, do you think this will work in every case, or was it just a fluke? Let me hear your thoughts!

20 Comments
  1. Reply
    Nellwyn June 21, 2016 at 1:15 am

    Great tips! I didn’t realize images had such an impact on SEO.

    Nellwyn | http://www.thecardinalpress.com

    • Reply
      Abigail Kuhn June 21, 2016 at 12:24 pm

      I was told to put keywords into the alt text area too, to improve SEO.

    • Reply
      Neonalton June 21, 2016 at 1:36 am

      I advise Images on every Article you write, for SEO + an appealing Look.

  2. Reply
    Amy Scott June 21, 2016 at 1:39 am

    Great tips, some of which I wasn’t aware!

  3. Reply
    Sanchari Das June 21, 2016 at 2:34 am
  4. Reply
    Courtney B June 21, 2016 at 5:43 am

    Thanks for sharing these tips! I agree that photos are essential. I pinned this to come back to as a reference. 🙂

  5. Reply
    Dylan Cutler June 21, 2016 at 6:05 am

    The headline is a good point about previous posts! Maybe it is time I try something different…

  6. Reply
    Kathryn @ Fashionably Frank June 21, 2016 at 6:13 am

    I wasn’t aware of all of these, either! Great post.

    I’m OBSESSED with headline writing, so I totally feel ya! I can get lost in it…

    Thanks for sharing these tips 🙂

    xo Kathryn
    http://www.fashionablyfrank.com

  7. Reply
    alice June 21, 2016 at 10:39 am

    I agree too many people use nofollow links when they actually help you to rank higher on google.

  8. Reply
    Melanie Pickett June 21, 2016 at 12:05 pm

    These are great tips. I’m trying to learn (on my own) SEO. I know I need to drive more traffic to my blog and hopefully gain subscribers, which I need for my potential publisher. I have interest in my book but need to build my platform first. You’re miles ahead of me. I don’t even understand what the second point means, so I know that I’ve still got lots to learn. 🙂 Thank you for writing things like this for people like me.

    • Reply
      lucy June 21, 2016 at 12:40 pm

      Hello Mellanie, Yes point 2 can be confusing, basically you just have to connect Posts that are very related Or those that you ranked higher. It also helps reduce the bounce rate of the website.

  9. Reply
    Abigail Kuhn June 21, 2016 at 12:23 pm

    Great tips! I’ve been trying by trial and error to learn SEO. I was looking at my Google Analytics and I have a very high bounce rate and I would love to get that lowered. Thanks for writing this post.

  10. Reply
    Kathy Haan June 21, 2016 at 3:37 pm

    At one of the last blogging conferences I attended, I learned that “click bait” titles were totally ok. That was such a relief for me!

  11. Reply
    Rachel Lankford June 21, 2016 at 3:55 pm

    Seo is something that always causes me stress so I’m always happy to learn more about it! Thanks for an awesome and informative post!

  12. Reply
    Kristin June 21, 2016 at 5:35 pm

    Thank you for sharing! The long term content has been a sticking point for me lately, I’ve been trying to think of more!

  13. Reply
    Thirty30Courtney June 21, 2016 at 7:27 pm

    I totally agree with #5. I have been putting more thought into my headlines to ensure that readers aside from my circle want to click the link. I need to get better at adding more images into my blog as well. My Instagram is great, but the transferring, not so much.

  14. Reply
    danjuma July 2, 2016 at 10:57 pm

    great tips, sometimes i try to do all of these but sometimes I still get to forget them… Thank you for reminding me.

  15. Reply
    Kimberly Caines July 3, 2016 at 9:38 pm

    Great post. Always good to learn some new things about blog traffic. I agree with all five points, esp. #4 photos keep things interesting. I’m motivated now to start brushing up on SEO. Thank you.

  16. Reply
    sonia July 15, 2016 at 12:43 pm

    love the post I’ve been struggling with getting more traffic at the blog!!

    Loves from Sun & http://likesocharming.com/

  17. Reply
    Leica July 22, 2016 at 8:13 pm

    Really great tips, very helpful. Thanks!

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